Our work
A Few Ideas of What's Possible.
Every business has a different story. Its website should reflect that.
Each project shown here is a conceptual design study by FLO Digital — not completed client work.
Plumbing & Home Services
Northline Plumbing
A confident, practical homepage that puts services and booking up front. Strong imagery and clear service information make it easy for homeowners to trust the business and get in touch.
- Tone
- Dependable, direct
- Type
- Bold grotesque headlines
- Palette
- Warm white, brick red, charcoal
Construction & Contracting
Ashford Build Co.
Large architectural photography and a calm, structured layout. Wide letter spacing and an asymmetric grid let the built work speak, with services organised into clear numbered chapters.
- Tone
- Refined, architectural
- Type
- Light, widely spaced capitals
- Palette
- Concrete, black, rust
Electrical Services
Volt & Vale Electric
A crisp, contemporary identity built on a dark base with a single signal colour. Precise service tiles and a technical photographic style communicate competence at a glance.
- Tone
- Crisp, technical
- Type
- Geometric sans
- Palette
- Charcoal, signal yellow
Landscaping & Outdoor Living
Fernhill Landscapes
Generous outdoor photography, natural tones and refined serif typography. The layout breathes like the gardens it presents, guiding visitors gently towards a consultation.
- Tone
- Natural, elegant
- Type
- Classical serif
- Palette
- Sand, olive, cream
Professional Services
Halden & Marsh
An editorial, magazine-like approach for an advisory firm. Large serif headlines, hairline rules and a restrained palette create a sense of clarity and quiet authority.
- Tone
- Measured, editorial
- Type
- High-contrast serif
- Palette
- Cream, oxblood, black